Golf Masters Tournament
As winter retreats and gives way to spring, sports fans put away their college basketball jerseys and dust off their finest golf attire to tune into the Masters. The Masters may not be the oldest tournament in professional golf, but it is undoubtedly considered the most prestigious and exclusive. Unlike the other three majors, which are hosted by National Golf Associations, the Masters is presented annually by the Augusta National Golf Club.
Because of this unusual arrangement, only invited golfers can compete, making it one of the most exclusive sporting events of the year. It may be a surprise that despite its exclusivity, amateur golfers always have a place at the Masters. This may be because the tournament and the course it's played on were designed by iconic amateur golfer Bobby Jones in 1934. Jones was the only golfer to complete golf's version of the Grand Slam—winning all four major tournaments in the same year. It's fitting that the major tournament he created inaugurates the season each April.
Cutting through the quiet serenity and focus at Augusta National is the iconic Master's theme song. "Augusta"—the song's official name—with a soft piano and guitar harmony, was written by David Loggins and inspired by the course. The deceptively simple arrangement perfectly matches the intricate challenges the course presents. When looking for music that matches the heart of the Masters, look no further than Universal Production Music. Learn more about our licensing options.
Tee'd Up for Major Viewership
The Masters Tournament is the most watched golf event almost every year. Last year was no exception, with 12 million watching and 15 million plugged into the finals. Statistics show that golf viewership is becoming more diverse. Important shifts are occurring across generations as off-course golf outings at places like Top Golf open the game to the next generation.
With viewers greener than the back 9, event sponsors will be looking to appeal to the millennials who could be tuning in. Though the viewers are getting younger, there are aspects of the tournament that are evergreen. Chief amongst these traditions is the donning of the "Green Jacket," a staple of the Masters since 1949.
Masters co-founder Clifford Roberts designed the jacket to make Augusta National Members stand out from the crowd. Since Masters winners are honorary members of the club, the awarding of the Green Jacket is one of its highest honors.
Whether you're looking for music that looks towards the future or calls back to a bygone sporting era, Universal Production Music's extensive catalog has the sounds you need to craft the perfect ambiance for the competition. Discover our thoughtfully curated sports playlists for a soundtrack with a competitive and joyful spirit.
More Than a Match, More Than a Weekend
There's more to the Masters than the four days of golfing. It is a cultural phenomenon. In addition to honorary tee shots and the custom green jackets is the Masters Club Dinner. The first dinner dates to 1952, when reigning champ Ben Hogan invited all the past winners to dinner the Tuesday before the tournament began.
This year, Jon Rahm will play host as the defending Masters Champion. He joins a prestigious club of past winners who receive the yearly invitation to Augusta National. Revisit his comeback victory and set it to UPM's perfect sports highlights playlist. Interestingly, Rahm left the PGA at the end of last year to join the rival upstart LIV Golf League. No matter his league affiliation, he still decides the menu inspired by his Spanish and Basque heritage.
Masters' historians won't be surprised that another Spaniard is wearing the green jacket since Spain claims the most Masters champions outside the United States. With four champions and six wins between them, Spain will be well represented at this year's Champions Dinner, the event's other name.
Register now for access to our expansive library and set the scene for your perfect Masters Club Dinner, sporting event, or sports movie.