The airline industry is about much more than leg room, inflight entertainment, and pre-made packaged meals. These companies are selling the idea of travel as much as they’re selling their actual services. Visiting loved ones, exploring exotic locations, dining in a glamorous city, or nerding out in front of ancient ruins are all experiences that airlines allow us to have without a multi-day (or multi-week) trip on a train or ship. When you're choosing music for airline commercials, remember it's about the destination, just as much as it’s about the journey.

 

Set Your Company Apart from the Pack

As you may have already realized, the friendly skies are pretty crowded with companies looking to provide cheap airfares, luxe accommodations, and more direct flights. So how do you set your client apart from the pack? Choosing the right background music for commercial use is a key part of the equation. The right soundtrack can set the vibe for your entire ad and make sure it sticks in the consumer’s mind the next time they sit down to book a trip. Choose production music for airline ads that really works with your ad’s angle.

 

Inspire, Uplift (literally)

Whatever angle you take, you want to inspire confidence and generally positive feelings in your target audience. Safety is hugely important in the airline industry, and customer confidence is also incredibly important. Of course, you also want to show your audience that your airline can be their gateway to the world, even if you’re just working with a small, regional company. There’s something awe-inspiring about flight that can be effectively captured with a soundtrack that lifts the spirits and evokes a sense of wonder. Don’t just sell your client’s services, also sell the idea of travel.

 

Create a Lasting Impression

At Universal Production Music, we understand the effect that audio has on memory. A good ad, matched with a fitting soundtrack will stick in the viewer’s head longer than a great ad with mediocre background music. A light and airy (pun intended) soundtrack for an ad that shows a relaxing travel experience, an epic orchestral score for a commercial that depicts the trip of a lifetime, or a romantic theme that features a long-distance couple jumping into each other’s arms… there are many options to choose from when selling air travel, but the soundtrack absolutely has to fit.

 

Work With an Industry Leader

Production music companies like UPM have massive online libraries of background music for airline ads. Better yet, we make production music licensing easier than ever before. Pick your preferred audio, and find a pricing plan that fits your ad campaign’s budget and needs. You’ll have a professionally recorded track for a great price, and you’ll have the confidence of knowing that your ad campaign won’t be hindered by audio copyright issues.

With decades of experience in the production music industry, UPM knows that every project has slightly different needs. Feel free to contact us with any questions you might have about stock audio and production music.